Write for us

We are looking for people who know one place properly and can write about it without the usual travel-page fog. If that is you, pitch us.

What we publish

Guides that answer one question well. The categories we commission into are itineraries, where to stay, when to go, travelling with kids, first trips and practicalities, packing, budget, remote work and long stays, and argued best-of shortlists. You can see the range on the guides index.

The best pitches are narrow. "Three days in Kyoto" is a guide. "Japan" is a category.

The standard

It is worth reading how we write guides before pitching, because we hold contributors to exactly the same bar as the desk. In short:

  • Answer the question in the first 90 words. No scene-setting preamble, no history lesson before the point.
  • Name things. The street, the dish, the line, the price with the month you checked it. Specific detail is the whole product.
  • Take a side, and say what to skip. We would rather run a strong opinion we can defend than a list with no view in it.
  • No invented experience. Editorial judgement, yes. Manufactured anecdotes, no. If you did go, that is genuinely useful — tell us when, so we can date it.
  • British or Australian spelling, and plain words over travel-brochure vocabulary.

We edit for the house voice, and we will come back to you with questions about anything we cannot verify. Facts without a source do not survive the edit.

What you get

  • A byline on the guide and an author page collecting everything you write for us.
  • A short bio describing your beat, plus one link to your own site or portfolio.
  • An edit that makes the piece better and a named editor to argue with.

How to pitch

Email guides@passportpin.com with the subject line "Guide pitch". Keep it short — we would rather read one sharp paragraph than a proposal document. Copy the template if it helps:

Working title:
Category: (itinerary / where to stay / when to go / with kids / first trips / packing / budget / nomad / best of)
The question it answers:
Why me: (what you know about this place that a researcher would miss)
Two things in it nobody else has:
Links to two things you have written:
Have you been, and when:

We read everything and reply to pitches we want within about two weeks. If you have not heard back by then, it is a no — and it is almost always about fit rather than quality.

What we will not run

Guest posts placed for links. If the goal of the pitch is a backlink, we are not the right site. Outbound links in our guides are editorial choices, made during the edit, and we do not sell, swap or guarantee them.

Sponsored copy dressed as editorial. If a hotel, operator, tourism board or brand is paying for the piece or hosted the trip, say so in the pitch. Sometimes we can still work with it and label it properly; discovering it later ends the relationship.

Copy generated wholesale by a language model. Use whatever tools you like to research and tidy, but the judgement, the specifics and the opinions have to be yours. It is obvious when they are not, and it is the one thing we cannot edit our way out of.

Not pitching, but spotted something wrong in a guide? Send us a correction — we date-stamp every fix.